We are critics that aim to make perfection achievable. We believe there is so much potential in the Nigerian creative industry, hence, we shine light on the things that mar it’s ability to get the fullest of that potential. In other words, we abet perfection.

Here, we provide you series of critical analysis of contents such as brands(personal or otherwise), movies, series, books, and anything within this creative sphere.

Our Categories


We do an overview of creative works where we comment on the strengths, the flaws, and everything that contributed to make a content what it is.


We recommend good content worthy of consumption. You can trust our team of critical individuals to be your plug for the best Nigerian contents to indulge.


Outside of reviewing and grading contents, we write articles that portray life from the perspective of a Nigerian. These articles cut across various topics.

Let’s do this together